Transform your appearance with Olia’s best-selling shade: an intense and vivid red, bursting with shine. The perfect shade to make a stand, you can be as bold as your auburn hair colour. Able to lighten up to three shades, Olia locks pigment deep into hair for a vibrant auburn hair colour without any rough texture. Greys are seamlessly hidden. Olia Intense Red is kind to skin and hair by being ammonia-free and designed for optimal scalp comfort. Upon application, the colourant feels luxurious to use while complimented by a gorgeous scent. The colouring process is boosted with the addition of natural flower oils – hair becomes velvet-soft and divinely smooth for ultimate hair condition.